Mickey Mouse (short for Michael Mouse) is a cartoon character who has become an icon for The Walt Disney Company. Mickey Mouse was created in 1928 by Walt Disney and Ub Iwerks and voiced by Walt Disney. The Walt Disney Company celebrates his birth as November 18, 1928, upon the release of Steamboat Willie, although Mickey had already appeared six months earlier in Plane Crazy (Steamboat Willie being the first Mickey Mouse Cartoon with sound). The anthropomorphic mouse has evolved from being simply a character in animated cartoons and comic strips to become one of the most recognizable symbols in the world. Mickey is currently the main character in the Disney Channel's Playhouse Disney series "Mickey Mouse Clubhouse". Mickey is the leader of The Mickey Mouse Club.
In late 2009, The Walt Disney Company announced that they will begin to re-brand the Mickey Mouse character by moving away from his pleasant, cheerful image and reintroducing the more devious side of his personality,starting with the newly released Epic Mickey.